Tradespeople use voice-first AI construction software to check quotes and schedules on site.
Hamburg, Germany, August 15, 2025
A Hamburg-based construction SaaS company raised €38 million in a Series B round, taking total funding above €50 million. The capital will accelerate product and AI development, expand the firm’s European footprint, and fund hires in product and machine-learning roles. The startup focuses on a voice-first platform that lets tradespeople query systems on site and aims to build AI agents to automate quoting, customer communications, and operational tasks. More than 20,000 tradespeople already use the tools, and regional teams in Germany, Austria, the Netherlands and Italy will support continued growth.
The Hamburg, Germany–based SaaS platform plancraft announced a €38 million Series B round, bringing its total funding to more than €50 million. The round was led by Headline, with participation from existing investors. The funding is aimed at expanding operations and market reach across Europe while accelerating product development and innovation.
The announcement confirms that the investment was led by a prominent investor, with ongoing support from established backers that have funded the company since its earlier rounds. The financing marks a step in company growth and reflects confidence in the platform’s ability to scale in a diverse European market.
Proceeds from the round are earmarked for expanding operations and business reach across Europe and for accelerating product development. The company plans to push beyond current capabilities by advancing AI features and enhancing voice-first interactions for field workers and contractors.
plancraft develops AI- and voice-first software for contractors and tradespeople. The core technology provides voice-enabled answers to workers in real time, with a roadmap that moves from today’s voice-enabled workflows toward full AI automation. Beyond answering questions, the platform aims to deploy AI agents that can handle customer interactions, generate custom quotes, and optimize operational tasks. The overarching goal is to allow construction professionals to focus more on their craft while software handles administrative responsibilities.
The funding arrives as Europe faces a sustained construction workforce shortage driven by aging demographics, skills gaps, and increasing climate retrofit mandates. Industry conditions are described as placing unprecedented pressure on the sector, creating a strong incentive for efficiency gains through digital tools and automation.
Since its Series A in mid-2024, plancraft has more than doubled its team from around 40 to over 100 employees. The company has established teams in Germany, Austria, the Netherlands, and Italy, and is looking to hire additional product and AI specialists to support ongoing expansion.
The leadership team emphasizes AI’s potential to transform how tradespeople interact with software. A key message is that the platform is being built to be so intuitive that the primary software skill needed is the user’s voice. The CEO underscores the need to not only digitalise skilled trades but also to markedly reduce administrative work that can hinder project progress. A co-founder and CPO highlights the urgency of efficiency gains in the face of workforce and regulatory pressures, while a Headline representative notes strong product reception, customer love, a capable team, and a clear, ambitious vision supported by favorable market dynamics.
The company is led by a trio of co-founders: Julian Wiedenhaus (CEO), Alexander Noll (CPO), and Richard Keil. The investor representative from Headline commented on the combination of a solid product, engaged customers, and a determined team as a key driver behind the investment and its potential impact across Europe.
| Feature | Details |
|---|---|
| Company | plancraft, a Hamburg-based SaaS construction tech platform |
| Funding | €38 million Series B; total funding > €50 million |
| Lead investor | Headline |
| Other investors | Creandum, HTGF, xdeck |
| Use of funds | Expand Europe operations; accelerate product development |
| Product focus | AI- and voice-first software for contractors and tradespeople |
| Core capability | Voice-enabled answers; roadmap to full AI automation |
| Users | Over 20,000 tradespeople across Europe |
| Team growth | From 40 (Series A) to >100; teams in Germany, Austria, the Netherlands, Italy |
| Hiring | Increased focus on product and AI specialists |
| Market context | Europe faces construction workforce shortages and climate retrofit mandates |
| Co-founders | Julian Wiedenhaus (CEO), Alexander Noll (CPO), Richard Keil |
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